Showcase Cinemas has a great incentive for kids to read throughout the summer.

Every Wednesday from July 5^th to July 26^th, Farmingdale Multiplex Cinemas and Island 16 Cinema De Lux presents Bookworm Wednesdays, a rewarding program designed to encourage summer reading. Kids who bring a book report (downloadable on Showcase’s website and available at a participating box office) to a select family film each Wednesday in July will receive free admission! Adults and children under the age of six who accompany a qualifying participant will also receive free admission. Children who wish to participate but are not yet reading on their own are encouraged to draw a picture about a story an adult has recently read to them.

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